Energy efficient homes are growing priority: Study

About nine out of 10 homebuyers consider energy efficiency when making a decision to buy according to a new study on green buildings.

The EnerQuality Energy Efficiency study by the EnerQuality Corporation showed a rise in demand for highly energy efficient homes in 2008 with 92 per cent of buyers citing cost savings as their major motivation to go green. Sixty eight per cent wanted a healthier indoor environment and 68 per cent also wanted to protect the environment.

New homebuyers said they would even be willing to pay a builder an additional $9,877 for efficiency options. Repeat buyers would pay an additional $800 premium.

The study also found that 52 per cent of home builders offered green features in 2008 homes, more than doubling the amount from 2007.

“The momentum in energy efficient and green building continues to grow, demonstrated by the increase in builder participation,” said Corey McBurney, president of EnerQuality in a news release. “Our survey shows that homebuyers value the benefits of energy efficiency and green building.”

According to EnerQuality, the main reason 40 per cent new home buyers didn’t get an energy efficient home was because the builder didn’t let them know that the option was available.


Ann launched RENX in 2001 as a part-time venture and has grown the publication to become a primary source of online news for the Canadian real estate industry. Prior to…

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Ann launched RENX in 2001 as a part-time venture and has grown the publication to become a primary source of online news for the Canadian real estate industry. Prior to…

Read more





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